Mason Thelen

CEO and Co-Founder

Mason was recently recognized as an Ernst & Young Entrepreneur of the Year finalist and one of the 40 most influential marketers in America under 40 according to Direct Marketing News. He has co-led IBM’s advanced customer analytics practice, built loyalty programs for some of the biggest brands in America, and is the go-to-guy for many Fortune 500 executives. He is a frequent speaker on the topics of customer centricity, relationship marketing, and entrepreneurship.

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Customer Recalibration Amidst An Economic Crisis

Customer Recalibration Amidst An Economic Crisis

Apr 22 2020
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The economic effects caused by the COVID-19 event are unprecedented. Here are the six customer data questions you should be asking today.

Cultivating A Best Place To Work

Cultivating A Best Place To Work

Nov 14 2016
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We’ve always considered Elicit to be one of the best places to work. Now, so does Advertising Age.

The Brand Triangle: Part 1

The Brand Triangle: Part 1

Mar 31 2015
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Here’s how to enable companies to drive truly differentiated levels of customer engagement.

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