Mason Thelen

CEO and Co-Founder

Mason was recently recognized as an Ernst & Young Entrepreneur of the Year finalist and one of the 40 most influential marketers in America under 40 according to Direct Marketing News. He has co-led IBM’s advanced customer analytics practice, built loyalty programs for some of the biggest brands in America, and is the go-to-guy for many Fortune 500 executives. He is a frequent speaker on the topics of customer centricity, relationship marketing, and entrepreneurship.

LinkedIn

Customer Recalibration Amidst An Economic Crisis

Customer Recalibration Amidst An Economic Crisis

The economic effects caused by the COVID-19 event are unprecedented. Here are the six customer data questions you should be asking today.

Cultivating A Best Place To Work

Cultivating A Best Place To Work

We’ve always considered Elicit to be one of the best places to work. Now, so does Advertising Age.

The Brand Triangle: Part 1

The Brand Triangle: Part 1

Here’s how to enable companies to drive truly differentiated levels of customer engagement.