Katie Lahti

LinkedIn

What’s To Love About French Fries?

What’s To Love About French Fries?

Believe it or not, brands are about more than just taste, smell, or a sense of satisfaction.

The Innovator’s Dilemma

The Innovator’s Dilemma

How far you can innovate and how far you should innovate are two very different things.

Social Media as a Data Source

Social Media as a Data Source

Social media is here to stay and so is the data it produces. Are you ready to tap into it?