Elicit in the News

NEWS

Personalization Is an Outcome, Not a Strategy

DESTINATION CRM

Don’t Be A Dandelion — Respect Your Customer’s ‘Digital Lawn’

Retail TouchPoints

Does Your Customer Experience and Personalization Strategy Need A Tune-Up?

TargetMarketing

DI People: FluidLytix, TeamSupport, Dallas Medical Resource Make Leadership Moves

Dallas Innovates

Data Disconnect: Capturing What Matters Most To Your Employees

HR TECHNOLOGIST

Why humans still hold the advantage in decision automation

Information Management

Wise Practitioner – Predictive Analytics Interview Series: Nick Pylypiw & Bill Hoffman at Elicit, LLC

Predictive Analytics Times

BEST PLACES TO WORK 2019

ADVERTISING AGE

Chat Is the Channel of Choice, For Now

DESTINATION CRM

Chief Marketer 200: The Top Marketing Agencies of 2019

Will the real data scientist please stand up?

Analytics Magazine

5 CRM trends for 2018

Neural networks and the case for efficient modeling

Analytics Magazine

How to Retain Your Best IT Workers

InformationWeek

Tesla Accidents Are the Fault of Humans, AI, and Tesla

73% Of Consumers Fear Companies Will Take AI Too Far

Why most consumers think companies will take AI too far

Majority of consumers fear companies will take AI too far, research warns

Artificial Intelligence News

Runaway AI: Consumers Fear Some Uses, Study Shows

Study: Almost 70% Think Some Companies Will Go Too Far With AI

Robotics Business Review

Martech Bloat? How Much is Too Much?

The Cloud Isn’t Just About Saving Money

InformationWeek

Best practices for onboarding data scientists to ensure their success

Information Management

The Geek, Nerd, Suit Approach to Customer-Centricity

Destination CRM

To Achieve True Customer Centricity, You Need a Cross-Functional Dream Team

How Businesses Are Collecting Your Data (And What They’re Doing With It)

Business News Daily

People Power: Why AI Can’t Go it Alone

The benefits of pairing behavioral analytics with primary research

Quirk’s Media

The breakdown: Disjointed internal operations lead to disjointed customer experiences

Retail Customer Experience

Looking back: 9 great ideas from 2017

Quirk’s Media

17 Horrible Business Cliches That Make People Ignore Whatever Else You Have to Say

The Future of Marketing Still Requires The Human Touch

A new take on loyalty

Mobile Payments Today

Making It Personal for Every Customer

Destination CRM

The Demise (And Rise) Of The CMO

5 Pitfalls of a “Set It and Forget It” Strategy

Loyalty is Not a Program

Loews, Elicit, Spotify Win People-Based Marketing Awards

How do your customers define a quality customer experience?

Quirk’s Media

You Are Not Your Customer

Advertising Age

Predictive Intelligence Will Never Fully Be Automated

TargetMarketing

Getting Your Analytics Straight

Revenue Is Not a KPI, but These Six Measures Are

What’s Keeping You Up At Night?

A new spin on loyalty

Retail Customer Experience

SimCity is the Model for Implementing your Martech Stack

MarTech Advisor

4 Steps for Measuring Customer Experience

Destination CRM

Work With The Right Businesses: 14 Pieces Of Advice For Breaking Up With A Client

Forbes Agency Council

Career Q&A with Hall of Femme Winner Brooke Niemiec

DMN One Tough Question: Omnichannel Rising

DMN One Tough Question: The Retail Imperative

From ‘Mad Men’ To ‘Math Men’: Listen To Your Customers, Not Your Gut

Forbes Agency Council

Personalization Should Be Purposeful

10 Tips For Maintaining Unity When Your Team Is Working Remotely

FORBES AGENCY COUNCIL

Moving Beyond Next: Predictive Intelligence and the Customer Lifecycle

TargetMarketing

Ad magazine dubs Minneapolis agency Elicit a great place to work, though it has no office

How To Find Your Most Loyal Customers This Holiday Season

A Case For (Real) Collaboration Focused On The End Customer

Forbes Agency Council

Elicit Ranks #8 on Ad Age’s 2016 Best Places to Work List

Advertising Age

Part 2: Good Customer Experience Starts with Your Brand

Destination CRM

Part 1: How to Apply Insights to the Customer Experience

Destination CRM

Forbes Agency Council Member Spotlight: Mason Thelen, CEO and Co-Founder of Elicit Insights

Forbes Agency Council

FOSSIL DIVES INTO DATA TO FULLY ENGAGE CUSTOMERS

National Retail Federation

There’s no such thing as unstructured data

Analytics Magazine

Welcome Mason Thelen, CEO at Elicit Insights

How Moderating Focus Groups Has Made Me A Better Manager

The Modern Workplace: A Q&A with Anna Leither of Elicit Insights

University of St. Thomas

About Elicit LLC

Elicit is a world leader in customer science strategy and consulting. Our team of scientists and strategists conduct advanced analytics, custom segmentation, full-spectrum market research, technology design and implementation, and business strategy tailored specifically to each client. With a portfolio of Fortune 500 clients that includes Southwest Airlines, Intel, HomeAway (Expedia), Fossil, GameStop, Sephora, and Pier 1 Imports, Elicit delivers breakthrough customer intelligence and business strategies that result in stronger customer engagement and increased profits. Learn more about Elicit at elicitinsights.com. Follow Elicit on LinkedIn and Twitter.