Liam Hanham

Data Science Team Lead

LinkedIn

“Personalization” At 30,000 Feet

“Personalization” At 30,000 Feet

If mispronouncing my name is the best you can do, it’s probably time to rethink your personalization efforts.

It’s A Nerd, It’s A Plane…

It’s A Nerd, It’s A Plane…

Call it a Nerd’s intuition, but a confusing airline loyalty program perk is likely due to that airline’s lack of collaboration.

Don’t Fear The Model

Don’t Fear The Model

When you think of a model as a tool, it’s easy to understand there are correct and incorrect ways to use it.